Costco's main goal is to get us in the stores. With loss leaders like the $1.50 hot dog and the $5 rotisserie chicken, Costco's corner office big-wigs know that once members enter, impulse buys are inevitable. However, that sales strategy changes once you move the shopping cart online. Seen as an extension of the inventory, not a replica, Costco.com is a different kind of shopping experience, offering much that is unexpected.
Here's what you need to know about shopping Costco online.
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