No one cares about corn syrup in Bud Light, and everyone cares about the Backstreet Boys. That's the general consensus from watching all of the food-related commercials that aired yesterday during the Super Bowl. A major misunderstanding that companies have — stemming, perhaps, from articles like this about the ads — is that people can actually hear what's going on and follow complicated story lines in these commercials. They are wrong.
When you've been drinking beer all day and are chatting about the game and/or the Puppy Bowl while the commercials air, not every ad is going to land. So we decided to give the companies something of a report card. This is, in our opinion, how good — and bad — the ads were, ranked from worst to best.
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